A luxury condominium project that blossomed in the city of Madurai, Tamil Nadu, Golden Lotus was the name conceptualised due to thematics followed in the building’s architecture. Keeping in tandem with this, the ornamental logo was accordingly designed based on the configuration of a lotus flower. Branding, promotional graphics, signage and marketing literature effectively reached the targeted audience, making this project a resounding success.
Naming
Brand Identity
Brochures
Signage
Marketing collateral
Branding